Standing stones scattered across rippled desert sand under a pale haze

Turning deep diagnostic insights into high-performing brands, websites,
and campaigns for e-commerce leaders in Egypt and the Gulf.

(Diwan)

Diagnostic insight-led design agency. expose bottlenecks, unlock conversions, compound revenue
01 Diagnosis · Read the numbers.

We read your store, your ads, and your costs. Within 2–4 days of access, you get your own screens, marked up, and a clear view of what is holding growth back. Free.
02 Strategy Plan · Plan the move.

What to design, in what order, and the metrics each piece is built to move, from our Diagnosis or your own analysis. Drawn as wireframes and storyboards. The plan is yours to keep.
03 Creative Design · Design to move them.

We design and build what the plan, or your brief, calls for. Then we report what moved, and what didn’t.

Stop renting temporary growth through rising advertising spend when strategic design can unlock lasting results that prove their true impact.

Relying on paid traffic and guesswork means performance resets the moment ads stop. Instead, we make your numbers the brief, finding where growth gets capped to design around the metrics that matter.

We test directly against your best performers while your media buyer runs the campaigns, ensuring our results never hide behind more spend. Same audience, same budget, and the exact same time window.

Close on the plaster cavalier: the rider’s raised sabre and the horse’s head

Explore Branding

Branding

Measured by who comes back and their spend.

We sharpen the competitive edge your business already owns into a distinctive brand, then design every post-purchase moment and experience that brings customers back and increases spending.

A white plaster castle, its gate between two round towers, a flag on the keep

Explore Websites

Web design and development

Measured by who buys, and each order value.

Your website is where paid clicks become orders. We design it to convert visitors, increase purchase value, and perform across Shopify, Salla, Zid, WooCommerce, or custom-built storefronts.

A white plaster astrolabe, its rule turned to nine o’clock

Explore Creative Campaigns

Creative Campaigns

Measured by what every paid sale costs you.

Feed-native digital campaigns built around one idea and target metrics, keeping people watching instead of swiping. Your media buyer runs advertisements, so results never hide behind spend.